The Gather platform’s Editor enables you to create a personalised and effective opt-in campaign to match your website's aesthetic, ensuring a seamless user experience.

Why Use a Launch Button?

A well-placed launch button can significantly enhance your opt-in campaign's visibility and conversion rates. By providing a clear and accessible way for visitors to engage with your campaign, you can encourage more sign-ups and collect valuable first-party data, without compromising on user experience.

Gather's Customisable Launch Buttons

With Gather, you have the flexibility to choose from various launch button options:

• Floating Button: A discreet, always-visible button that floats on the bottom left or right hand of side of the screen, providing easy access to your opt-in sidebar.

• Full-Width Banner Button: A prominent banner that appears at the bottom of your screen, capturing attention whilst not interfering with the visibility of the page.

  You can even add a ‘close’ option to the button to hide the call to action.

Tailor Your Launch Button to Your Needs

Gather's launch buttons offer a high degree of customisation, allowing you to:

• Choose the button's appearance: Select a colour that complements your website's design and branding.

• Set the button's position: Determine where the button will appear on your screen; left, right or along the bottom of the screen.

• Customise the button's text: Choose a call to action that captures the visitor’s attention.

Customise Your Opt-in Campaign’s Launch Buttons Today

By leveraging Gather's customisable launch button options, you can create a more engaging and effective opt-in campaign that drive conversions and grows your customer base. Visit the Preferences section of your Gather campaign to explore the various launch button options and start tailoring your campaign to your specific needs, read the following article for more details on styling your launch button.